Summary

Role

As part of a broader website re-platforming efforts, the New York Public Library needed to redesign its Blogs section. One of the main paint points for librarians were that the blogs – created by librarians to expand patron knowledge of the Library's collections and resources – were not getting enough traffic and when it did, it failed to retain users beyond individual posts. With this redesign, our goal was to enhance discoverability across different blog categories while keeping the project scope minimal. As the UX Designer for the Library’s Digital Experience Portfolio team, I worked with stakeholders to revamp the Blogs section to better highlight the Library's extensive collections and resources.